Informa Middle East, Cityscape’s portfolio of events organiser, will roll-out a trio of back-to-back events across Egypt, Saudi Arabia, and the UAE between March 24 and April 18.
With the specifics in market dynamics of each destination being explored through dedicated country events, the 2019 Cityscape series springs into action with Cityscape Egypt at the Egypt International Exhibition Centre in Cairo. A two-day conference kickstarts Egypt’s schedule on the 24 and 25 March, before the exhibition takes centre-stage from 27 to 30 March.
The conference will focus on ‘Energising the Market and Re-Instating Confidence,’ with government authorities, experts, and market influencers scheduled to spell out the country’s strategic vision to achieve real estate market maturity.
First-day speakers in Cairo will address market trends and indicators, key steps to attracting investors, and the establishment of a mature mortgage market. Special break-out sessions are devoted to hospitality and tourism, as well as industrial development. On the second day, the focus switches to sustainability, innovative design, and technology, with break-out sessions centred on the office and retail sectors as well as sustainability, landscaping, and waste management.
Cityscape then moves to the Centre for Forums and Events in the Saudi Arabian city of Jeddah, which includes an exhibition from the 5 to 7 April.
Finally, a return to Abu Dhabi National Exhibition Centre includes a three-day exhibition from the 16 to 18 April.
Cityscape Group Director, Chris Speller, said that this year more than ever, Cityscape will drill down into the specifics and varied issues affecting each market. While opportunities continue to abound across the region, each market requires very different approaches from consumers, government entities, and private developers to realise them.
“With each market at varying stages of maturity and subject to very different developmental concerns, the conference and exhibition stops in Egypt, Saudi Arabia , and Abu Dhabi to enable industry professionals and public investors to engage with people at the sharp end of the business, understand and seize opportunities, and network for future growth,” added Speller.
Expecting a turnout of more than 40 exhibitors and over 8,000 visitors, Cityscape Jeddah this year looks to align with the goals of the kingdom’s real estate market, in light of its Saudi Vision 2030 economic diversification plan.
“Vision 2030 reforms are expected to attract major investment into a Saudi real estate sector predicted to double its contribution to the national economy right through this decade,” explained Speller.
Furthermore, Speller highlighted that the Cityscape outings in Cairo and Jeddah will both feature dedicated editions of the Cityscape awards, which recognise and celebrate excellence in real estate development and architecture.
Moreover, he empathised that the excitement around Abu Dhabi is palpable since the announcement of the government’s three-year AED 50bn economic stimulus package to drive economic growth.
“At Cityscape Abu Dhabi, government representatives will set out their roadmap toward executing this diversification plan and explain how it will boost the real estate sector,” explained Speller.