The second edition of the “Think Commercial” roundtable is to be held on 27 August and will discuss the marketing of tourism properties and how to benefit from the current tourism boom in Egypt.
The meeting is to take place in Sheraton Cairo Hotel, and will be organised by Media Avenue which is specialised in organising conferences. The roundtable will see the presence of major real estate developers that are specialised in development of tourism projects in the coastal areas, in addition to investment, mortgage, economic, and commercial experts concerned with the non-tourism sector, alongside government officials and parliament members.
The roundtable will tackle new mechanisms of developing tourist real estate projects, international standards of this kind of projects, marketing of tourism projects, increasing tourist arrivals in Egypt.
It also reviews the opportunities available to Egypt to win a larger share of world real estate exports as well as tourist arrivals in Egypt, in light of the depreciation of the pound against foreign currencies and the competitive prices of Egyptian real estate compared to neighbouring or other foreign countries.
Moreover, the roundtable’s speakers will address the challenges faced by companies in marketing their tourism projects in general or those related to the sale of real estate to foreigners or expatriates and registration of real estate, which is one of the most important issues that concern the foreign buyer.
The speakers will also discuss the possibility that investors in the tourism and hotel development sector will launch a global platform to market Egyptian tourism projects abroad as well as providing real estate and tourism companies with foreign marketing agencies, especially in countries with high influx rates.
The roundtable will explore ways to benefit from government support to sell Egyptian real estate to foreigners, the possibility of providing real estate financing to foreign buyers, the advantages it can bring, and the problems likely to face.