Porsche Centre Egypt is preparing for the inauguration of their new, state of the art Porsche facility in Cairo. The facility is planned to support Porsche’s growth plans in both retail display and workshop capacity, Chairperson and CEO of SMG group, Ibrahim Ghattas told Daily News Egypt.
Ghattas highlighted that they chose Abu Rawash area for being one of the biggest hubs of automotive workshops in West Cairo and minutes away from luxurious residential compounds to better serve Porsche’s target group. The new service centre will have state of the art repair and maintenance equipment that meets the highest standards of the brand.
Ghattas added that the facility is the first electrical ready facility in the region and equipped with charging infrastructure in preparation for the arrival of “the first fully electrical Porsche,” the Tycan.
Ghattas elaborated that customers’ waiting experience will be quite entertaining with Porsche videos streaming all day, packed with Porsche history, models and motorsports.