The Egyptian Exporters Association (Expolink) signed a Memorandum of Understanding (MoU) with the Arab Brazilian Chamber of Commerce (ABCC) to maximise the growth of exports from the Latin American country.
The MoU’s signing took place on the final day of the virtual Economic Forum of Brazil and Arab Countries, which took place from 19 to 22 October. It was organised by the ABCC in partnership with the Arab League and the Union of Arab Chambers.
The signing was attended online by Expolink Chairperson Khaled El Mikati and ABCC President Rubens Hannun. The process was facilitated by Rafael Solimeo, Head of International Offices at ABCC in the UAE; Institutional Relations Manager at ABCC, Fernanda Cândido Baltazar; and Rana Mahmoud from the ABCC International Office in Dubai.
El Mikati said that the MoU is a great opportunity for Egypt’s exporters to tap into the Mercosur area.
“We will get direct access to this market, and we’ll work with Brazilian enterprises that are looking to come to Egypt and to the African continent,” he said. He also said Expolink’s services have been made available in digital form.
The partnership between Expolink and the ABCC will provide a real and effective opportunity to support the business community of exporters and manufacturers from both sides. This will occur through a wide variety of value-added services to maximise trade and facilitate export operations, according to four main pillars, which include promoting export opportunities and marketing intelligence.
It will also see the exchange of information and marketing services, an export incubator programme, as well as the organisation of trade missions, and hosted delegations of businessmen and international buyers, El Mikati added.