GoDaddy will launch an online training programme enhancing knowledge and skills among entrepreneurs in the Middle East and North Africa (MENA) region, in collaboration with Startups Without Borders.
The company, which empowers everyday entrepreneurs, made the announcement during a virtual media roundtable to announce its expansion into the MENA region, with a focus on Egypt, the UAE, and Saudi Arabia.
GoDaddy has over 20 years of experience supporting entrepreneurs looking to start a business or digitalise their own. During the roundtable, it showcased how the company is leveraging its extensive knowledge and milestones with the Egyptian market.
In support of Egypt’s Vision 2030 to empower youth and implement digital transformation across all state sectors, GoDaddy reinforced its commitment to providing education for increased digitalisation by joining with Startups Without Borders. Together they will deliver ongoing training workshops designed to bring added value to attendees, across the region.
The partnership with Startups Without Borders entails launching “Start and Grow Online with GoDaddy” training, that aims to educate 500 entrepreneurs and small businesses owners from across the MENA region.
The training programme is focused on building an online presence using GoDaddy’s tools and solutions. It leverages Startups Without Borders’ strong network of partners and its community of entrepreneurs, to deliver additional community workshops and mentorship hours.
“GoDaddy is excited to grow in the MENA region, including in Egypt, as it enjoys a large youth population, making it an aspiring market for entrepreneurs with vast opportunities for digitalization,” said Selina Bieber, GoDaddy’s Senior Regional Director for MENA Region, “According to our GoDaddy survey with Egyptian entrepreneurs, 60% of respondents said they intend to build a website, as they think it has proven crucial during the pandemic for reaching new customers and retaining current ones.”
She noted that only around 25% of the entrepreneurs surveyed said they already have a company website. Moreover, 81% surveyed consider digital adaptation to be very important towards achieving Egypt’s Vision 2030.
“At GoDaddy, we look forward to supporting digitization needs by sharing information about the benefits of being online, in addition to GoDaddy’s easy to use and affordable Website Builder and E-Store online tools, now available in the Arabic language,” Bieber said.
GoDaddy provides the tools necessary for small business owners and entrepreneurs to succeed online by offering them cost effective and easy to use online tools to create an effective and memorable online presence.
It gives entrepreneurs fast and secure hosting plans, to professional email set-ups helping to build a competent image. Along with this, the company also provides online marketing tools empowering entrepreneurs to reach their customers with an SEO-friendly website.
In addition to its Arabic website (ae.godaddy.com/arabic) which aims to improve accessibility for Egyptian and Arab users, GoDaddy now provides an Arabic Website Builder and E-Store. This is backed with expert and personalised support.
It allows customers to build and publish their websites in the Arabic language, whilst creating a more user-friendly experience for both small business owners and their customers.