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Latest in Lifestyle


A Wearable Journey from Darkness to the Light

The dreamy collection translates the designer’s notion with contemporary wings, symbolic eyes, and striking silhouettes. Despite depending on dainty materials such as tulle and chiffon, the gowns are eloquently expressive and powerful.

Nayera Yasser

Sa Studio Champions Happiness Through Design and Quality

The homegrown Boho chic brand resonates with simple uniqueness. While seeming simple in design, their clothes stand out amidst uniformed high street clothes. From linen capes to maxi shirt dresses, the Founder Sarah Fouad is keen on giving her clients something memorable to say the least.

Daily News Egypt

Laila Wahba finds femininity between vintage & modern

An evident shift from her regular aesthetic, this collection is a quest to find femininity in today’s modern world. According to Wahba, her biggest challenge was to maintain a soft feel amidst sharp suits and mainstream everyday sneakers; to offer women timeless sophistication.

Daily News Egypt