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Jozee Boutique: local products offer a unique interpretation of modern trends

Starting from 8 o’clock in the morning until the long-awaited 5 o’clock in the evening, Ezz El-Dien Mokhtar and his wife Joselin El-Kholy sat in their offices processing endless paperwork and stressing about a nonstop parade of deadlines. Every night they hoped to get a break from their monotonous corporate lives; yet, every morning at …

Nayera Yasser

5 fashion statements for summer 2016

Whether chilling on the beach or spending the night in one of the country’s biggest parties, fashion statements are important. While few local labels have already proven to be great wearable companions to all sorts of occasions, the year’s busiest season requires a few iconic pieces. This year Sahel has established itself as Egypt’s top …

Nayera Yasser

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Generations of crafting silver: inside a 200 year-old workshop 

  Imagine the life of someone who was raised up among silver ornaments and elaborate sketches. Many families in Egypt have dedicated their days and years to shower the country, and the world, with intricate jewellery and captivating accessories. While some Egyptians have entered the silver crafting business in recent decades, others have had the …

Nada Deyaa’